Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Nonfiction | Book | Adult | Published in 2005

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Study Guide

Before You Read Beta

Summary

Background

Chapter Summaries & Analyses

Part 1

Part 2

Part 3, Chapters 7-9

Part 3, Chapters 10-11

Key Figures

Themes

Index of Terms

Important Quotes

Essay Topics

Tools Beta

Discussion Questions

Essay Topics

Define value innovation and briefly analyze why it is a key factor in blue ocean strategies.

Why is tipping point leadership crucial to the proper execution of blue ocean strategies?

How important is the people proposition in the proper execution of blue ocean strategies? Explain using at least one example.

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